About Tierra - Work From Home Productivity Expert

Business Coach for Home Based Entrepreneurs & Work From Home Productivity Expert

As Seen Real Simple, Small Business Trends, Fox, ABC, Phoenix Magazine.

Dear Reader,

As a mom of 3, wife, and entrepreneur that has worked from home successfully for almost two decades, my mission in life is to help YOU thrive at home too. 

If I can do it, so can you! All you need is passion, productivity, and  a balance of life and hustle.

I had to learn that the hard way. 

Before I started working from home full-time, I had just lost my real estate marketing job and was struggling to make ends meet. To make matters worse, my husband lost his job on the exact same day.

Imagine, five people, including a newborn, living in a two bedroom apartment with no idea where our next meal was coming from.

From that day on, I knew I could never let someone control my future life again. I kept reading about work from home entrepreneurs growing profitable home based businesses.

I knew that I could do it too! It’s what I had been doing for my many bosses over the years. So, I started my own branding and web design agency and began networking around the clock online by posting content to attract my ideal clients and sending cold emails.

I made a ton of mistakes, but I eventually got it right and started to see big results for me and my clients. 

People started hitting me up to do the same for them including dream clients that larger agencies couldn’t secure, like Under Armour, MyFitnessPal, United States Postal Service, and more.

In 1 year I made more than I ever had as an adult. I was able to actually vacation and I moved into my dream home.

I joined the advisory boards at Google Small Business and GoDaddy and I had a beautiful portfolio of dream clients that loved me.

Now I just had to work even harder to maintain our new lifestyle. That relentless hustle began to slowly eat away at me.

And then, 7 years later, the unthinkable happened. 

After a beautiful trip to Mallorca, Spain I hit burnout and realized I was exhausted. I came back from that trip and looked around and noticed my kids were growing up and I was living in a hustle bubble and missing out on life.

The breaking point for me was when I watched Instagram stories of my husband on our vacation and didn’t recognize any of his images or his adventures… it was like I wasn’t even there.

I also hadn’t been hiking or camping regularly, a hobby that I loved so much. Spending time outdoors recharges me and makes me happy.

I was working harder and not smarter. 

So I decided to rebrand my marketing and web design agency thinking that if I only took on fun projects I loved, it would solve all the problems.

Right? Wrong.

The truth was that, deep down I hated having to do the work for clients. 

I was living the dream without the promise of freedom. I was a digital nomad who wasn’t “nomading”. I was getting all the press and accolades but was literally exhausted.

This revelation eventually led to a point of no return. I had mental break after a nightmare client disputed a $15,000 invoice with Paypal after I had delivered all of her project deliverables. 

Overnight I decided to rip the band-aid off. I was still not in control of my income. 

I soon shut down my successful agency so I could focus on creating a home-based businesses that I not only loved, but that also allowed me to enjoy the freedom of working from home. 

I started over from scratch.

This means I had to do odd and end work from home jobs with former clients while relearning everything when it came to work life balance and productivity. 

Although stressful, this was the happiest time of my life. I was hiking and camping, I was reading and learning, and I was creating.

I focused hard to develop a work from home productivity strategy that worked.

I created systems that focused on productivity, balance, and freedom without sacrificing my sales. I focused on automation and outsourcing. 

I built businesses that didn’t trade time for money.

It took a lot of mental work and unlearning hustle culture. I also had to say no a lot. 

But today I own multiple passion projects that I love, and I have proven business launch strategies that not only work, but have allowed me to thrive in both business and life.

I believe that anyone can achieve greatness from the comfort of your home, regardless of their background, education, skill level, or economic status. 

You can find, launch, and build a successful home based business! 

And I’m here to help guide you every single step of the way.

Sincerely,

Let's Work Together

I’m currently open to the following opportunities:

  1. 1-on-1 coaching with home business entrepreneurs looking to grow their businesses through digital marketing and productivity.
  2. Attending events, trainings and workshops as a speaker or panelist.
  3. Guest blogging, guest columns, and podcast interviews.
  4. Social media takeovers, sponsorships, and guest postings.

CLICK HERE TO CONTACT ME ››

Career Highlights

Recognized as an industry leader in business marketing, branding, and web design and placed on the advisory boards of Google Small Business (4 years) and GoDaddy Pro Council (3 years).

USPS Mobile Marketing Consultant, developing and running mobile marketing webinars for USPS business customers in the SouthWest USA. Conducted webinars for thousands of business owners.

Design and marketing consultant for MyFitnessPal and Under Armour (6 years), managing large quantities of content for multiple marketing departments. Design work featured in Self, Time, Buzzfeed, and Self Magazine.

Data Visualizer & Design Consultant at Track Maven, THE marketing insights company powering 400+ of the world’s leading brands. Responsible for Interpreting and visualizing complex analytical marketing data and translating them into engaging case studies, reports, and ebooks for end users.

VP of IT at Joy Corporation. Created the first community technology center in Louisiana and raised $1,000,000 in grant money. Recognized by the Governor.

Style Director for Phoenix Fashion Week Fall 2009 Season. In charge of style, communications, and fashion show production. Appeared on ABC, FOX, and Sonoran Living.

Member of the Louisiana Rebuilds Steering Committee organizing relief efforts and advising on rebuilding strategies after Hurricane Katrina, while serving over half a million displaced residents.

USPS Mobile Marketing Consultant, developing and running mobile marketing webinars for USPS business customers in the SouthWest USA. Conducted webinars for thousands of business owners.

Recognized as an industry leader in business marketing, branding, and web design and placed on the advisory boards of Google Small Business (4 years) and GoDaddy Pro Council (3 years).